Chapter 102
Chapter 102
Ruby Red could elevate your style in an instant and even make you appear more eye-catching. On the other hand, wearing Avocado Green seemed refreshing but it was a color that best suited a wallflower. It was not captivating enough.
Even in people’s daily lives, there were not many who would splurge just to stand out. However, consumers of Guci were all high-end, branded goods fashionistas. These people were either movie stars or high-society wealthy ladies. Some were even tycoons! None of these people would be happy playing second fiddle to anyone!
Hence, it only took a moment for the sales trajectory to flip. Avocado Green, with its initial leads in sales, was suddenly overtaken by the surge in Ruby Red sales. The overtake was no measly amount. In fact, more than ten times the volume was
sold for Ruby red products!
Eric and everyone else was astonished! This included Claire who was waiting for Charmine’s desperate plea for help. Nobody could have guessed that this was Charmine’s plan all along! Charmine allowed her ‘ugly’ photos to be leaked. Not only did she not try to stop it, she actually helped propagate the spread. Her aim was to create the stage for her big Ruby Red surprise photo reveal that would turn the tables around.
Everyone seemed to have forgotten that the showdown between Charmine and Tiffany was not a beauty competition o
r popularity contest, but a competition to see who could garner the most sales! Those ‘ugly’ photos of Charmine turned out to be her secret weapon to winning this showdown!
Meanwhile, at the Bailey Corporation. Chris started jumping around in joy. “Hurray! Mommy’s amazing! She’s so clever! Mommy’s my idol!”
“That’s not enough.’ Anthony took out his cellphone and called Luke, his assistant. “Take fifty million bucks and use it t o help Charmine in her contest! Use it to promote her Twitter profile,” he ordered. Anthony wanted Charmine’s caption to b e seen worldwide.
With the 50 million bucks investment, one would definitely see Charmine’s photographs no matter which platform they were on. Under careful scrutiny, Charmine’s features had not undergone any changes. Hence, the improvement in her star presence could be attributed to the red clothes she was dressed in. The Ruby Red collection worn in combination with makeup could really cultivate a miraculous fresh new look!
Even people who do not use Twitter started to like the color red. This summer, the shade ruby red has become the hottest color of the season, all thanks to Charmine! Moreover, Charmine’s caption ‘Encounter the color red and discover your true successful beauty. You too can live your life like a star!’ had become a tagline phrase, so iconic that many businesses started to use it for publicity and advertising. It had also inspired many girls and young women. No one could have predicted Charmine’s surprising comeback. 2
At SJAQ’s private custom workshop, Tiffany was standing up and trying on a blue, shimmery gown that seemed to sparkle like a night sky full of stars. She was surrounded by a group of heiresses who were praising her non-stop.
“Wow, it’s exquisite!”
“Tiffany, you definitely need to wear this when you receive your prize. It’s going to be a showstopper! You are going to dominate the headlines in that gown!”,
Tiffany smiled sweetly with extreme pleasure but put on a humble tone when she responded, “Oh, you girls are being silly. There’s no guarantee I’ll be winning.”
“Apart from you, there’s no one else who could possibly win. I n our circle, who is there who could steal your prize from you?” retorted one of the heiresses.
“Moreover, you’ll definitely be winning this Guci showdown! You might even be in the running for the ‘Most Valuable Commercial Model Award?!” said another.
Even though the ‘Most Valuable Commercial Model Award’ was not as prestigious as the ‘Top Supermodel’ award, it held more value. The winner could be expected to receive multiple
endorsement deals and see their earnings skyrocket. If a company was seeking a model to endorse their brand and had t o choose between either the “Top Supermodel” or the ‘Most Valuable Commercial Model Award’, they would definitely select the latter.
Last year, the award was won by Scarlet Hoffman. This year…
Tiffany’s smile deepened as she thought about it. Although she said nothing, she carried herself with a sense of superiority as if she were a white swan.
At this moment, her agent Veronica suddenly ran in and said i n a panic, “Tiffany! This is bad, this is bad! Something has happened!”Content (C) Nôv/elDra/ma.Org.